Apple’s Big AI Jump

Apple’s about to go from having the worst AI implementation to having the best.

How? By finally turning on the switch they’ve been building up to for years now. In 18.4 they’re going to do a few major things that connect Siri to the overall Apple ecosystem.

Siri finally comes online ​

Here’s a hint from Macrumors at the new AI features coming in 18.4:

1. Siri will get access to personal context. That means emails, texts, documents, notes, and tons of other stuff in your ecosystem.
2. Siri will get screen access. So now you can have a conversation with Siri about what you’re looking at.
3. Siri will have cross-app interaction, so she can send files or content from one to another as needed.

Behind and then ahead ​

This is kind of what Apple does, but with AI it’s been even more extreme. Siri has been behind for a very long time, and now they’re taking the entire game very seriously.

Their biggest advantage is that they’ve been building LifeOS for over a decade now. Slowly. Piece by piece. Education. Health. Productivity. Finance. Etc. All in the best unified package in all of tech.

The one thing they didn’t have was a good AI to tie it all together. I think they could have done much better for the last 10 years, but now the tech actually exists to do what they’ve been wanting to do.

They can now unify their entire ecosystem behind a helpful AI.

Watch and see.

They’re about to leapfrog everyone and become the company to chase in the AI / Assistant / Life Productivity space.

1. PREDICTIONS UPDATED