How to plan a seasonal marketing campaign: A 5-step strategy
As a marketer, I always keep track of whatever holidays are rolling around each month for my seasonal marketing campaigns …
Read MoreThe best social media platforms for video content in 2025 [consumer data]
Video is everywhere right now. As a basic Millennial, my video diet mostly consists of YouTube and Instagram, but hop …
Read MoreHow I write SMART goals and make them a reality [+ free SMART goal templates]
I distinctly remember being told by a manager that my goals during a mid-year performance review were too broad and …
Read MoreMedia planning from the ground up: Everything you need to know
I’ve worked with clients across dozens of industries, and I’ve learned that content only works when it’s planned. You can …
Read MoreContent pillars for social media: Reaching your audience with the content they need
When I first started managing social media for my first brand, I felt like I was constantly throwing spaghetti at …
Read More16 of the best Facebook ad examples that actually work (and why)
On average, Facebook is home to over 3.35 billion daily active users — from CEOs to students to your favorite …
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